Tuesday, November 4, 2008

Everything You've Heard Is Wrong by Tony Compolo

Tony Compolo teaches about the power of biblical love when it is applied to business and sales. He rejects the idea that when sales people manipulate buyers with psychological techniques that don't respect the person's values and choices as unloving and ultimately unsuccessful and unfulfilling. This book is a compelling case for a process of reflection and meditation about who you are before determining what you do and then making your life mission match.

Tony Compolo, Everything You've Heard is Wrong. c. 1992. Word Publishing. Dallas, TX.

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